Register for your OCWC23 ticket by March 31, 2023, and receive FREE access to this exclusive marketing webinar on

April 4th, 2023 – 2 p.m. – 3 p.m. EST.

Ben Salisbury, US Wine Marketing Consultant

HOW TO SELL MORE WINE THAN YOU EVER THOUGHT POSSIBLE

If you want to sell all the wine you make consistently and profitably, you must focus on customer needs and make them the most important party in the relationship. The “sale” should be merely a byproduct of a much larger relationship. One built upon service, dependability, and trust.

In this highly provocative session, Ben Salisbury will bring to bear almost four decades of experience selling wine. His proven track record of sales success is not based on wine knowledge but rather on solid business acumen, an understanding of what customers want, and how to give it to them. Throughout the session, Ben will emphasize selling wine to restaurants and hotels.